Community Makes Us Toolkit

We've put together this campaign toolkit, full of images, videos and messages to help Connection Coalition members get involved with Community Makes Us. The idea is for you, our Coalition members, to create your own Community Makes Us stories to share and celebrate using this toolkit and join the movement. 

We'd love to know how you are using Community Makes Us in your communities. Please contact us on: hello@connectioncoalition.org.uk

Navigate the toolkit:

 

Community Makes Us channels

For any social media posts or email newsletters you are publishing, these are the links to send people to:

 

Main Community Makes Us toolkit

This toolkit detail the strategy, tone of voice, messaging, creative assets and application of the Community Makes Us campaign.

Please use this toolkit when using the creative assets across channels and with different audiences, as well as when creating new assets, to ensure our messaging remains coherent and distinctive to ultimately make the biggest difference possible.

Download toolkit

Community Makes Us Toolkit

 

Community Makes Us Logos

The logo should always be a mix of two complementing colours, with the “unity ” in one colour and the rest of the logo in another. Use your brand colours to maintain a consistent look and feel amongst your communications and ensure you use proper spacing around the logo.

       

Download all logos

 

Website / Email Newsletter Descriptions

Use this copy on your websites and in your email newsletters to describe the Community Makes us campaign.

Short description: 

Through the Community Makes Us campaign, members of the Connection Coalition are celebrating the ways people have been coming together during the COVID-19 crisis. 

So much of our lives have been off-limits and so many of us have experienced huge loss. During this time the small ways we have been able to connect with each other have meant, more than ever. 

It's a chance to to build stronger, kinder better-connected communities. It's a change we need, not just for now, but for good. 

Let's remember that we are the ones that make our community. And our community makes us.

 

Long description: 

Through the Community Makes Us campaign, members of the Connection Coalition are celebrating the ways people have been coming together during COVID-19 crisis. 

So much of our lives have been off-limits and so many of us have experienced huge loss. During this time the small ways we have been able to connect with each other have meant, more than ever. 

More of us have been remembering to look out for each other, to take care of one another, to be there for one another. People have seen the importance of our communities and have put extra effort into preserving old and building new connections. 

This has been a chance to really change the way we see each other, the places we live and how we each fit in. 

It's a chance to to build stronger, kinder better-connected communities. It's a change we need, not just for now, but for good. 

Let's remember that we are the ones that make our community. And our community makes us.

 

 

Social Media Posts

Platforms like Facebook, Twitter and Instagram are invaluable for reaching new people, and with your help, we can engage a wide and diverse crowd. We’ve provided example posts for your convenience, but feel free to amend according to your own voice. 

Please tag the Jo Cox Foundation and your colleagues in your posts and make sure you always include #CommunityMakesUs

You can find images, videos and GIFs to go with your posts here.

       

Download all images

These social media posts are designed to work on any platform, including Facebook, Twitter and Instagram, so simply copy and paste the posts you want to use.

Big or small, one act of kindness leads to another. When we make a connection, we make community and #CommunityMakesUs. https://communitymakesus.com/


Let's make looking out for each other the new normal.

Let's make going above and beyond the new normal.

Let's make protecting our most vulnerable the new normal.

Because we make our community, and #CommunityMakesUs. https://communitymakesus.com/



When our normal lives became off-limits, it changed the way we saw each other and the places we live. We saw the value of connection.

It's a change we needed. Not just for now, but always.

Because we make community and #CommunityMakesUs. https://communitymakesus.com/


In doorstep chats and video chats. Through windows and Whatsapps.

At the worst of times, connections get us through. When we make community, #CommunityMakesUs. https://communitymakesus.com/


We need connection. We need community. For now and for good.

In the most challenging times we took action, we reached out, we made connections.

Let's turn those special efforts for now, into everyday habits for good. #CommunityMakesUs https://communitymakesus.com/


So many of us have lost loved ones, our communities are grieving.

We need to be there for each other. We need to connect. We need community, because #CommunityMakesUs. https://communitymakesus.com/


Social distancing doesn't have to mean isolation. Let's turn loneliness into connection, with no one left behind. Because #CommunityMakesUs https://communitymakesus.com/


Suggested hashtags for Instagram

Hashtags on Instagram help new users find your posts. Don’t use them all, pick the ones most relevant to you.  

#CommunityMakesUs

#CommunitySpirit 

#CommunitySupport

#PowerOfCommunity 

#CommunityStrong 

#GivingBack 

#BuildingConnections 

#Connection

#CovidKindness

#WeGotThis

#ItMatters

#BeKind

#ChooseKindness

#ActsOfKindess

#KindessIsContagious

#MoreInCommon

#BeAFriend

#EndLoneliness 

#Loneliness

#GriefAwareness

#Grief 

#Bereavement

#MentalHealth

#MentalHealthAwareness

 

Need anything else?

Please contact us on: hello@connectioncoalition.org.uk